12 Oaks Senior Living

Case Study: The Sprint to 100

12 Oaks used data-driven insights, reduced non-leasing tasks, and strengthened team motivation to target high-potential communities and drive accelerated occupancy gains in Q3 2025. These efforts resulted in a net gain of 96 occupied units, a 3.9 percent portfolio increase, and meaningful improvements in revenue, tour-to-move-in ratios, and overall leasing performance.

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12 Oaks Case Study: The Sprint to 100